%0 Book
%T Brand management
%A De Chernatony, Leslie
%I Dartmouth
%@ 1855219611
%K Product management
%K Brand name products
%K Markenartikel
%K Management
%K Markenpolitik
%D c1998
%X Includes bibliographical references and index
%C Dartmouth
%C Aldershot [u.a.]
%U http://slubdd.de/katalog?TN_libero_mab2
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