TY -
BOOK
AU - Kotler, Philip
AU - Armstrong, Gary
AU - Opresnik, Marc Oliver
TI -
Principles of marketing
ET - 18e global edition
PB - Pearson
SN - 9781292341132
SN - 1292341130
KW - Marketing
KW - Lehrbuch
PY - [2021]
PY - , © 2021
N2 - Literaturangaben
CY - Harlow, England
UR - http://slubdd.de/katalog?TN_libero_mab2
ER -