@misc {TN_libero_mab2,
author = { Reinhardt, Ronny AND Gurtner, Sebastian },
title = { Differences between early adopters of disruptive and sustaining innovations },
publisher = {Elsevier BV},
isbn = {0148-2963},
keywords = { Marketing },
year = {2015},
url = { http://slubdd.de/katalog?TN_libero_mab2 }
}
Download citation