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  1. Johne, Jane [Author] ; Springer Fachmedien Wiesbaden, Westfälische Wilhelms-Universität Münster

    Effectiveness of influencer marketing

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    Wiesbaden; [Heidelberg]: Springer Gabler, [2023]

    Published in: Research

  2. McStay, Andrew [Author]

    Digital advertising - [2nd edition]

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    London; New York: Palgrave, 2016

    Published in: Macmillan education

  3. Seneca, Federico [Artist] ; Ossanna Cavadini, Nicoletta [Editor]; Cimorelli, Dario [Editor]; Mazza, Marta [Editor] m.a.x. museo, Galleria nazionale dell'Umbria, Galleria Carifano Fano, Museo Civico Luigi Bailo Collezione Salce

    Federico Seneca (1891-1976) : segno e forma nella pubblicità = Federico Seneca (1891-1976): sign and form in advertising

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    Cinisello Balsamo (Milano): Silvana Editoriale, [2016]

  4. Urban, Thomas [Author]; Carjell, Andreas M. [Author] ; Rogner, Alexandra [Contributor] Uni-Taschenbücher GmbH

    Multimedia Marketing : Studienbuch

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    Konstanz: UVK Verlagsgesellschaft mbH, [2016] ; München: UVK/Lucius, [2016]

    Published in: UTB ; 4415 ; Marketing, Wirtschaftsinformatik, Kommunikationswissenschaften

  5. Siegert, Gabriele [Editor]; Förster, Kati [Editor]; Chan-Olmsted, Sylvia M. [Editor]; Ots, Mart [Editor]

    Handbook of media branding

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    Cham; Heidelberg; New York; Dordrecht; London: Springer, [2015]

  6. Schwender, Clemens [Editor]; Schlütz, Daniela [Other]; Zurstiege, Guido [Other]

    Werbung im sozialen Wandel

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    Köln: Herbert-von-Halem-Verlag, 2014