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  4. Weinberg, Peter [Author]; Diehl, Sandra [Author]; Terlutter, Ralf [Author]

    Konsumentenverhalten - angewandt

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    München: Vahlen, 2003

    Published in: Vahlens Übungsbücher der Wirtschafts- und Sozialwissenschaften

  15. Evans, Martin [Author]; Jamal, Ahmad [Author]; Foxall, Gordon R. [Author]

    Consumer behaviour - [2. ed.]

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    Chichester [u.a.]: Wiley, c 2009

  17. Evans, Martin [Author]; Jamal, Ahmad [Author]; Foxall, Gordon R. [Author] ; Evans, Martin D. D. [Other]

    Consumer behaviour

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    Chichester [u.a.]: Wiley, c2006

  18. Research in consumer behavior

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    Bingley: Emerald, 1985- ; Greenwich, Conn. [u.a.]: JAI Press, 1985-1998 ; Stamford, Conn.: JAI Press, 2000 ; Amsterdam; Boston, Mass.; Heidelberg [u.a.]: Elsevier JAI, früher / 1.1985 - 9.2000; 10.2006 -

  20. Sharma, Dheeraj [Editor] ; Cultural Perspectives in Marketing Conference 2010 Lille

    Cultural perspectives in a global marketplace : proceedings of the 2010 Cultural Perspectives in Marketing Conference ; Lille, France, July 16, 2010 - [Reprint from original edition]

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    Cham; Heidelberg [u.a.]: Springer, 2015

    Published in: Developments in marketing science: proceedings of the Academy of Marketing Science