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  1. Lamberton, Cait [Editor]; Rucker, Derek D. [Editor]; Spiller, Stephen [Editor]

    The Cambridge handbook of consumer psychology - [Second edition]

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    Cambridge; New York, NY; Port Melbourne; New Delhi; Singapore: Cambridge University Press, 2023

    Published in: Cambridge handbooks in psychology

  5. Fan, Linying [Author]; Rucker, Derek D. [Author]; Jiang, Yuwei [Author]

    Power and need-for-justification : asymmetrical effects on senders and receivers in marketing communications

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    2023

    Published in: Journal of consumer research ; 50(2023), 2 vom: Aug., Seite 236-254