Liengaard, Benjamin Dybro
[Author];
Sharma, Pratyush Nidhi
[Author];
Hult, G. Tomas M.
[Author];
Jensen, Morten Berg
[Author];
Sarstedt, Marko
[Author];
Hair, Joseph F.
[Author];
Ringle, Christian M.
[Author]
Prediction: coveted, yet forsaken?
: introducing a cross‐validated predictive ability test in partial least squares path modeling