Media type: Book Title: Direktmarketing-Management : Grundlagen, Instrumente, Prozesse Contributor: Wirtz, Bernd W. [Author] imprint: Wiesbaden: Gabler, 2012 Issue: 3., aktualisierte und überarb. Aufl. Extent: XVII, 479 S.; Ill., graph. Darst Language: German ISBN: 3834931845; 9783834931849 RVK notation: QP 621 : Absatzmethoden Keywords: Direktmarketing Origination: Footnote: Literatur- und URL-Verz. S. 435 - 473
Departmental Library DrePunct – open access area Shelf-mark: QP 621 W799(3) Item ID: 32997285 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QP 621 W799(3) Item ID: 32997286 Status: Loanable