Media type: Book Title: Sports marketing : a strategic perspective Contributor: Shank, Matthew D. [Author] imprint: Upper Saddle River, N.J.: Prentice Hall, c 2002, [erschienen 2001] Issue: 2. ed. Extent: XXII, 613 S; Ill., graph. Darst; 24 cm Language: English ISBN: 0130407917 RVK notation: QP 600 : Allgemeines ZX 6930 : Allgemeines; Einführungen; Bibliografien; Jahrbücher Keywords: Sport > Marketing Sportökonomie > Marketing Origination: Footnote: Includes bibliographical references and index
Departmental Library DrePunct – open access area Shelf-mark: ZX 6930 S528(2) Item ID: 30591566 Status: To be used in the library, interlibrary loan possible